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Artist Chat: Ghetto Nailz

ghetto nailz- blog5Self-expression is something that we all have, and it some what becomes our social identity. Conversely, embracing our self-identity is a skill, and Cunnt Claws favorite nail-art crew of all time just happens to nail that sector of “self “ very well! From doing my claws in, Spring of 2013- just before launching the, Cunnt Claws website… the almighty nail gods gave me the pleasure of meeting one of Ghetto Nailz ride-or-die member, Jessica for the first time ever (Gosh, was I excited to be receiving some 80’s style nail-art, which to me was new to my ongoing nail-art archive!) Now, within less than a year later, I am so stoked to be sitting side by side with the super cool all female nail crew- Jessica, Luz, and Andrea of Ghetto Nailz, who happen to be visiting the big apple from Madrid (Spain) while doing big things for the Ghetto Nailz brand! Find a seat, and come join in on the conversation with me:

I truly admire the start of the, Ghetto Nailz journey. Share with my viewers how, Ghetto Nailz came about?

Jessica: It all started when I came to, New York four years ago and I really wanted to know what is was like to live with long nails. I would see all the girls here with super long nails, and how they worked and did things with those nails. I got my nails done everyday and when I got back home (Spain), I realize no one got nails like that down there. People got their nails done but more normal. So time pasted and I continue to get my nails done and I met, Luz and she would always get her nails done so I told the girls (Luz & Andrea), “C’mon we can do this, lets start doing nails!”. That’s how, Ghetto Nailz started.ghetto nailz- blog 8

 Congrats to the Ghetto Nailz feature in, WAH Nails latest nail art book “Downtown Girls”…How did that exposure change the dynamic for Ghetto Girlz?

Luz: It made us want to work more for our dreams. We started working more with more nail art companies. It was another huge jump in our career. We started doing more and more work for, Ghetto Nailz and that is what we are still doing right now.ghetto nailz Blog

Within the Ghetto Nailz crew, who is the best twerker?

Luz & Jessica: Andrea!(In unison)

Andrea: I went to Los Angeles, and I was living there two years ago. That’s where my twerking started. Then, I went back to Spain and nobody knew what twerking was.

Jessica: And she has the perfect ass for it! (laughs)

(Watch twerk video via Cunnt Claws instagram: here)

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Ghetto Nailz brand representation displays “fun & free sprited” through tattoos, hair color, and vibrant attire. How do you deal with the stigma that stem from a more conservative crowd that do not understand your self-expression?

Jessica: I think nowadays, people are opening their minds more. Now, we are starting to have more older ladies, who come into the shop to get their nails done. When they see us: they are like, “Oh, look at these girls, they look so crazy!” but they know we can do a normal job on the nails too. It doesn’t always have to be a crazy design.  Like here in the, U.S. everyone loves our style but in, Spain we are like a reference for all the girls who are trying to find their own style. We wear short-shorts and we tell girls, “Don’t be afraid”, so now they wear short-shorts. I think we help them to open their minds more.

Luz: At the same time, we do have classical clients that come to us, because they find us funny and different (laughs). They come into the nail shop to get plain nail designs and they tell us, “I just want something plain, but I like to look at you girls because you give me this happiness”.

Jessica: They like looking at us, and it becomes a “fun therapy” –which we make many friends this way. They enjoy our company.

What kinds of, art are your nail designs inspirations driven from?

Jessica: When you think about, Ghetto Nailz you instantly think about; Pop-art, colors, and comic style which we are very good at doing on nails. We love mixing colors…bold colors and prints- kinda like the styles from the 80’s. Then we draw other inspirations from another art movement called the, Memphis Movement from the 80’s and we love that! Their art are all the little black and white prints with the squiggle lines, along with the triangles.

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Polish you use the most in your nail shop:

Andrea: China Glaze, OPI, and Floss Gloss

 Luz: We use many different polishes. It depends on what color we like and are drawn to at the moment.

Where is the must-go “turnt-up” spot in Spain?

Luz:  I, also host in a music club-Mondo Disko. They play a lot of electronic music and they opened up about fourteen years ago. Mondo Disko has the best line-up in the city. It is a really cool place to party. If you are trying to have a good time, you’ve got to come there!

Jessica: There are not a lot of  “turn-up” places right now, lol.

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 When we saw each other a little under a year ago, you mentioned plans for your clothing venture, Soda Pop. Give us a brief update on its developments.

Jessica:  I launched, Soda Pop three years ago, so now I have re-taken the line and Ghetto Nailz has defiantly helped me push it forward. Soda Pop is more like a lifestyle, where we mix the nail style with the clothes. It is always going to be in connection. So far it’s going well. I have a couple of spots where we are going to be selling in Miami, soon in New York, and the line is sold exclusively out of our shop in, Spain.  We are defiantly expanding.

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What is your favorite part about conceptualizing Soda Pop’s design?

Jessica: Making the prints! I love designing and doing the pattern and getting the first sample to see how it fits on the body. Every part of the process is really enjoyable. Of course, it’s a lot of hard work: getting the production done and following up with the factory, but it has to be done! So, you can’t just say, “I just want to design”- you have to do everything business.

How would you define, Spain’s fashion and how do it influences your personal style(s) individually?

Jessica: Spain fashion does not influence us at all! We are actually influence by here (U.S). There are no trends created in, Spain. We copy the trends from; here in the U.S., London, Paris, California, and Japan. There is no single style where you can just say, “Hey that’s a Spanish style!”.

Andrea: The city has a lot of good things, but nothing for us to really be influence by.

Luz: I think the style at home is pretty boring. There is nothing really strong at home. The only true influences we have in, Spain is traditions. Like flowers, floral prints, and really pretty things.

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You girls recently teamed up with, Tattoonie Design to create temporary finger tattoos. Tell us more.

Jessica: Yea, Tattoonie contacted us to do a fun collaboration. They are from, Valencia (One of the biggest city in, Spain). We did it and now we are trying to position th1em in a couple of stores, hoping it works out!

Luz: These can help girls do their own, Ghetto Nailz manicure. It can be a nail sticker or a finger tattoo at the same time. My favorites are the; Trolls, My Little Pony and Ghetto Nailz print.

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Tell me some fun experiences you had while in NYC?

Luz: Ha! I fell in love (laughs). Also, meeting new people and the parties. I think it’s so funny when we go out to a party, and we become the soul of the party! No one dances here! Spanish people are way more fun! People here go out to party and just stand there trying to be the coolest.

Andrea: (Laughs) It was a fun experience!

Jessica: Everything was amazing. We like to have fun!

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 On this blessing joy ride, what is the next stop for Ghetto Nailz?

Ghetto Nailz: Tokyo! (In unison)

Andrea: I’ve been there and everything is so cool over there! Everyone dresses really cool. Even the homeless people are dressed cool. I love it!

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This girls are straight-up fun!!!! Continue the, Ghetto Nailz venture here

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Rad Nails Featuring: Ria Nailz & Sleign Bells

Once again, adding to the growing list of DIY nail art goodies featured here on the, Cunnt Claws’ website- we could’nt be more  stoked to present you with yet another yummy treat! (Hint…hint: just in time for the holidays).

Stimulating nothing but desire: Brooklyn native, Ria Lopez (Ria Nailz) teams up with American pop star, Alexis Krauss of Sleigh Bells to give us some fun printed nail art wrap exclusively for New York’s nail art brand, Rad Nails. Here to represent the Bitter Rival nails wraps, nail artist Ria Lopez chats with us:

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 Give us the inside scoop that stem the collaboration between you and Rad Nails?

The collaboration came about, because Alexis and I were discussing what would be a good way to give women something more then just a t-shirt at their Sleigh Bells shows. We felt like it would be cool to have something different specifically for women, and what better way then nail wraps!

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 Freaking love the complementary colors of the, pink and yellow color coordination. Individually, which single nail design is your favorite? 

 I don’t have a single favorite. Alexis and I designed them with all of them being our favorites!

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 Describe your signature nail art style? And how did these sets of nail wraps represent that?

 The nail wraps were inspired by, Sleigh Bells album cover artwork- which is two bad ass guitars; one pink and one yellow with tiger stripes. I don’t think I have a signature nail art style but I do try to make some; tuff, fun, badass nails and these nail wraps definitely represented that.

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 When coming up with the ideas for designs- what kind of customer was the intended target?

 Our target customers were, all of the women and girls that come out to the Sleigh Bells show and they don’t have a “RiaNailz” with them.

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 Will there be more nail wraps from, Ria Nailz?

 I don’t have any plans right now to make more nail wraps, but who knows what 2014 will bring.

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 Amazing collaboration!

Folks clutch these nail wraps, so you too can have some “RiaNailz”!!!! 

Shop Now!

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Really: I hate nail art!

Yikes! ohhhhh boy. Everyday at, Cunnt Claws there is a daily routine check for the latest nail art news. However, today was different. As I was doing our usual press clippings for the day , I stumble across an article from freelance writer, Kristin Booker that really captured our full attention. Below, is the story of a women who claims she hates nail art and is totally over it, hmmmmmm. Guys please read through, and tell us your thought by commenting or shooting an email to (SEE BELOW) :

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As an editor who works in the beauty space, I have seen my fair share of trends come and go. You want to rock neon streaks or ombre hair color? Great. Feel like you want to reconnect with your crimping iron? I’ll hold the cord while you enjoy an ’80s staple. Flowing Raphaelite waves and the white girl weave phenomenon? Still cute, but hopefully ending its time on the red carpet. But, there is no other beauty trend that makes me stabby like nail art on a grown woman.

 
I wrote a piece for xoJane a while ago on “nail art” that you can do on your own, and it’s about as arty as I get on the hands: a solid base with two swipes of color forming a V shape, as created by nail expert Jin Soon Choi. I’ve gone through moments with nail transfers, multiple colors of polish and I’ve even had a second or two of fleeting flirtation with a custom designed accent nail, but the more I see grown women sporting full-on childlike cartoons on their nails, the angrier I get. 
 
Do I feel this way about glitter polish? Absolutely not. For some strange reason, the idea of unleashing your inner drag queen on your hands in an explosion of Studio 54 flecks is not even a problem. I love a sparkle. I’ve had long-time affairs with everything Deborah Lippmann does when it comes to sparkly polish. Crushed gems, foil flecks, real precious metals — bring it on and invite some friends. Life’s a disco, I love the nightlife, got to boogie.
 
Embellishment on the nails? This is when things start to get a little touch and go. I love a pyramid stud at the base of a manicure, but even that starts to be a bit much for every day life…for me. 
 
Where I absolutely draw the line though is when actual cartoons appear on the nails of a woman over the age of 21. I think once you give up upside-down keg stands and move into the real world, you should stop doodling on your nails. I’ve seen grown-ass women with Strawberry Shortcake characters etched into their polish and other women just drooling over it. I totally lost it when Zooey Deschanel had a film strip and a movie camera running across her hands at the Oscars. Because her nail art proved a point to me: Who is going to take her seriously as an adult woman with cartoons running across her hands
 
I’m not saying that ballet-slipper pink is the only way to go. I’m not even suggesting you stick to one color. If you want a Reverse French manicure with neon green tips and half moons, do your thing. You can even stripe the tips of your nails in two thin stripes or brush a color or two across a solid base.
 
However, when your nail designs require someone to take a thin pen and immortalize your love for Captain Caveman or your favorite childhood breakfast cereal on your fingertips, stop and think to yourself, “Do I need to be taken seriously this week?” If you do, please rein in the art until vacation time.
 
Bring out the crazy for a girls’ weekend if you MUST. But in my opinion, we have enough issues with the infantilization of women as it is without giving anyone any ammo. Let’s keep the nail art simple and easy and maybe let the kids have the cartoons with breakfast cereal on Saturday mornings. (Source via: xojane)
CUNNT QUESTION: CAN YOU RELATE TO SOME OF THE POINTS BEING MADE IN THIS ARTICLE? WE WOULD LOVE TO HEAR FROM YOU.SHOOT US AN EMAIL: CUNNTCLAWS@GMAIL.COM
 
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Cunnt Claws: NYFW Fall13

Hi guys!!! (Burst of confetti, falling from the sky) I am so thrilled to bring you one of my favorite times of the year, New York Fashion Week! Once upon a time, the fashion industry once paid the bills. So in honor of Fashion, and NAIL ART – Cunnt Claws will be spontaneously uncovering you with some imagery and videos from designers who incorporated nail art to their collection… Nail art have come so far along and bought diversity to many artistic industries. Finally, nail art have dominated the creative world and it’s here to stay cunnts!!

To warm up, below is a video from the- Alexander Wang Collection.

Words to describe the collection: Chic, Luxurious, Modern, Classic. Did Alexander Wang choice of nail art convey through the collection’s personality? Lets see!

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